The Mini-MBA

Few people can afford the years – or the money – for an MBA course. But this does not mean that you cannot use the key principles of an MBA to your advantage in your day-to-day business life. This on-line course of 12 modules will show you how.

Complete course

also available:
Hard copy
Sample

GBP 300
EUR 420
USD 468

Enrol now

Take a Guided Tour HERE

To find out how our unique Learning Management System delivers our on-line training programmes and how easy to use and interactive they are click HERE

To find out how to register, access and complete your online distance learning programme click HERE

Course overview

Few people can afford the three years – or the money – for an MBA course. But this does not mean that you cannot use the key principles of an MBA to your advantage in your day-to-day business life. This twelve module, self-managed on-line course, will give you the key business skills of an MBA but at a pace decided by you.

How does this on-line programme work and what do you get?

  • Course access from anywhere through your own personal login and administration suite
  • Keep track of your progress as you go
  • Easy to use note taking and bookmarking facility to return to areas of interest and re-study
  • Individual modules or the full course can be downloaded as PDF files to print or file as you decided
  • At your convenience: at your desk, from your tablet or from your home computer
  • An optional on-line multiple choice assessment at the end of the course for you to ensure you are satisfied with the completion of your training
  • Certificate of completion awarded for your training records

Course benefits include:

  • The essential theory, practice and techniques of an MBA
  • Savings in your time and the huge costs involved in enrolling for a traditional MBA course
  • Guidance on your strategic planning with current tools, techniques and thinking
  • Improvement on the bottom line with your increased financial understanding
  • Exponential improvement in your leadership skills
  • Measurable results with your enhanced knowledge of key strategic marketing tactics
  • Success in the project you undertake with a greater understanding of how to take a project from start to completion successfully
  • Improvement on your ability to influence and impact colleagues and clients
  • Enhanced negotiation techniques and skills to increase your success in commercial agreements

Course contents

The Mini MBA
MODULE 1: Managing yourself and others, part 1
Mastering yourself
Mastering performance management
Communicate and motivate
Effective coaching
Tackling poor performers
MODULE 2: Managing yourself and others – Part 2
Managing your team
Managing your time
Mastering meetings
How to be assertive, not aggressive
MODULE 3: Learn to be a Leader – Part 1
What is management?
What is leadership?
The leader as mentor
MODULE 4: Learn to be a Leader – Part 2
Decision making in leadership
Management and leadership… essentially a team effort
MODULE 5: Strategy is the Key – Part 1
Keys to Business Success
Techniques of Strategic Analysis
Effective market analysis
MODULE 6: Strategy is the Key – Part 2
Mastering the Volume – Cost – Profit relationship
Mastering organisational analysis
Mastering option appraisal
Mastering strategic leadership
Mastering performance measurement
Mastering new business development
MODULE 7: Master Marketing – Part 1
How marketing works
Choosing your customers
The marketing mix – The product
The marketing mix – Pricing
MODULE 8: Master Marketing – Part 2
The marketing mix – Your route to market distribution
The marketing mix – Marketing promotion and communications
The marketing plan
Workbook: Planning a campaign
MODULE 9: Demystifying Finance – Part 1
Finance makes the world go round
Analysing performance
External analysis
MODULE 10: Demystifying Finance – Part 2
Review of accounting principles
Budgeting and management accounting
MODULE 11: Demystifying Finance – Part 3
Costs
Computing future decisions
MODULE 12: Successful Project Management
Introducing project management
Early stages
Planning a project
Making sure it sticks: follow through

Certificate of excellence

Participants are invited to undertake a final assessment in the form of an online multiple-choice paper. A pass rate of 80% and above is required to ensure that a high level of competency has been achieved within the subject area, where upon you will receive a ‘Certificate of Excellence’.

Course contributors

Ian Ruskin-Brown has been the owner/entrepreneur of several service businesses, a course director at the Chartered Institute of Marketing for courses on Marketing in the service sector and has designed, written and piloted in-company training courses on marketing and selling consultancy services for a number of blue chip companies. He currently runs the Marketing Your Services course for Management Center Europe and client specific courses in the USA and South East Asia.

Michael Williams is an international management consultant. His main clients include leading business schools as well as several universities and a wide range of companies throughout Europe and North America. He is the author, or co-author, of many books in the fields of leadership, management practice and organisational psychology.

Mark A Thomas is an international business consultant, author and speaker specialising in business planning, managing change, human resource management and executive development. Based in London, Mark works across the globe – he has worked in over 40 different countries and is a frequent conference and seminar speaker on business, organisation and human resource issues.

Stephen Brookson is an independent consultant, and specialises in the provision of practical business development consultancy and training programmes. He qualified as a Chartered Accountant in 1980 and his experience includes working with Ernst & Young as a consultant.

Paul Elkin provides consultancy services with a particular focus on business strategic development, performance management and corporate image. He is a Fellow of the Chartered Institute of Management Accountants. After many years in a range of senior management roles in both public and private sector industry with UK and US businesses plus time with Price Waterhouse, he formed the TMMi group at the end of 1989.

Cathy Lake MA (Oxon) is a freelance editor, writer and project manager. During the past two decades, she has taken part in, and also managed, almost every aspect of the publishing process. She has worked for most of the major national publishers and has written about 40 training manuals and textbooks. As well as writing for commercial publishers in the UK and abroad she has also written management development workbooks for corporate clients.

International Association of Distance Learning

 

The International Association for Distance Learning (IADL) promotes excellence in open, distance, and online learning worldwide, and provides a benchmark through which global consumers can gauge the quality of courses offered by their members.

The IADL is an independent, non-profit organisation with its principal administrative offices in London in the United Kingdom. Find out more.

Falconbury are an Approved Member of the International Association for Distance Learning.

Bespoke Online Learning

Our bespoke online training packages offer the flexibility and ease of access plus content that is tailored to the particular challenges of your team or organisation. Find out more HERE.

To speak to an advisor call Angela Spall on +44 (0)20 7729 6677, email us at info@falconbury.co.uk or use our contact form.

Continuing professional development

This course qualifies for the following CPD programmes:

  • Certificate

Enrol now

Complete course GBP 300.00
EUR 420.00
USD 468.00
+ VAT @ 20.00%
Enrol now
Hard copy GBP 480.00
EUR 672.00
USD 749.00
+ VAT @ 20.00%
Enrol now
Sample EUR 0.00
GBP 0.00
USD 0.00
+ VAT @ 20.00%
Enrol now

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